Keyword: Facebook marketing

2 results found.

Research Article
Generation Z's Motivations for Following Brands on Facebook Brand Fan Pages: A Focus Group Study
Gülçin İpek Emeksiz
Online Journal of Communication and Media Technologies, 6(December 2016 - Special Issue), 2016, 47-68, https://doi.org/10.30935/ojcmt/5641
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Research Article
Social Media Advertising/Marketing: A Study of Awareness, Attitude and Responsiveness by Nigerian Youths
Nkiru Esther Otugo, Chikezie Emmanuel Uzuegbunam, Chinedu Okey Obikeze
Online Journal of Communication and Media Technologies, 5(December 2015 - Special Issue), 2015, 117-140, https://doi.org/10.30935/ojcmt/5679
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